It all started back in 2017 when I kind of accidentally started AIM Studio Co —all thanks to my obsession with making my desk look as lovely as possible in my design agency role. It began with a desk calendar I designed because, honestly, nothing out there was "me" enough. I had a small run made and shared a few with my friends and family, and before I knew it, people I didn't even know wanted one too!

I added the rest to my new Etsy Shop and after those calendars flew off the virtual shelves, I thought, "Why stop there?" Fast forward to now, and I create everything from personalised diaries to custom A5 planners that don’t just look gorgeous—they actually help you succeed in your day-to-day life.

I'm all about keeping things simple, stylish, and super functional. No fluff, no clutter—just the good stuff. Plus, pretty much everything can be personalised! So most days you'll find me hot foil embossing right from my Northamptonshire-based studio. That means everything you get from AIM Studio Co really is made with love, using sustainable materials and working with a family-run, local printers right here in the UK.

From pop up shops in John Lewis and Boots stores to being featured in countless national magazines. AIM Studio Co is now a proud partner of Notonthehighstreet and stocked in independent shops in the UK, New Zealand and the USA. 🎉